07/07/2025

Barentz raises the concept “Intelligent Welfare for a Better Life” in FCE 2025

Barentz presented an innovative proposal during its participation in the FCE 2025, raising the concept of “Intelligent well-being for a better life”. With a different and comprehensive approach, The company stood out by combining science, innovation and customization in solutions aimed at the Nutra industries, Pharma e Personal Care.

Nutra Highlights & Pharma

Aligned with the pillars of the central theme: prevention, mental health, Longevity and Emotional Balance; the solutions nutra & Pharma stood out for promoting full and practical well-being for everyday, with innovative and effective products:

  • Functional shot aimed at energy and metabolic health.
  • Gummies that benefit mental health.
  • Proteic bars specific to longevity and fight against sarcopenia.
  • Organic supplement with antioxidant and immunomodulatory properties.

Innovations in Personal Care

Inspired by the same essential pillars, Personal Care solutions presented by Barentz reinforced the importance of prevention, Longevity and Emotional Balance. With complete lines that unite science, Sensority and Performance, stand out:

  • K-Pet Ritual: Science and Sensory Care for Pets, especially focused on ripe animals and sensitive skin, promoting longevity and emotional connection.
  • Beauty Ritual: Innovative products that balance body and mind through advanced technologies and neurocosmetic actives, offering experiences that promote relaxation and self -esteem, With simultaneous treatments for skin and hair.
  • Hand Spa: A carefully formulated line to protect, regenerate and strengthen the skin barrier of the hands, providing a renewed and visibly healthier touch from the first applications.

Innovation Challenge: revolutionary ingredients

Barentz reinforced its pioneering spirit by participating in the Innovation Challenge with innovative ingredients:

  • Aquita® da Sharon personal who: First multifunctional conservation system based on niacinamide, that combines protection of the formula and benefits active with the skin.
  • CollPerfect™ P6 da Mibelle: Bioactivated hexapeptide with optimized release technology that stimulates the production of type I collagen and promotes firmness, Skin elasticity and rejuvenation.

Collaborative work and strategic partnerships

Highlighting collaborative work between marketing areas, Commercial and technical, Barentz showed the importance of its internal integration to the success of the solutions presented. Additionally, the essential partnership with strategic suppliers like Roquette, Gelita, Pharmactive, Easyalgae and Phynova was fundamental for the development of innovative products exposed during the fair.

TECHNICAL TIME: Full and personalized support

Barentz's specialized technical team, one of its great differentials, Continuously offers full and personalized support, from the initial development of formulations to customized solutions for specific market challenges, reinforcing the company's constant commitment to excellence and innovation.

Check out our photo gallery and get inspired by the innovative solutions we have prepared for you!